About

I’m a digital marketing intern and creative manager behind my own brand, building a digital marketing student portfolio that blends strategy, storytelling, and visual identity.

From curating social media content to engaging directly with customers, I’m inspired by the latest trends and the stories they spark. Passionate about creating unique brand experiences, I’m always evolving, ready to make an impact in both creativity and business.

Currently available for freelance projects and consulting opportunities.

Let's collaborate :)

Resume

XIMENA ALCALA BASURTO

236 885 2338

xim-11@live.com.mx

www.linkedin.com/in/ximena-basurto

PROFILE

High School - Administrative Economic

Febres Cordero La Salle College

2019 - 2022

Vancouver, BC

EDUCATION

Diploma - Digital Marketing

Greystone College

2025 - 2026

WORK EXPERIENCE

Retail Sales

Tendam - Women Secret

OCT 2024 - JAN 2025

Provided outstanding customer service, driving sales and enhancing client satisfaction in the lingerie sector.
Efficiently managed cash transactions and inventory, ensuring optimal product availability and organization.
Played a key role in sales promotions, consistently exceeding monthly sales targets

Front Desk and Social Media Creator

Mandarina Nail Salon

NOV 2020 - MAY 2023

Managed social media accounts, creating engaging content to promote services and attract clients.
Handled cash register operations and oversaw inventory and order management.
Processed employee payments, ensuring smooth and timely payroll.
Contributed to efficient daily operations, enhancing skills in business management, customer service, and team coordination.

Spanish
English

KEY SKILLS

LANGUAGE

Customer Service
Multitasking
Organizacional
Adaptive
Teamwork
Problem Solving
Communication

Product knowledge
POS
Cash handling
Inventory

Digital Marketing student in Greystone College, with a proven background in Customer Service and creation of Social Media Content. Recognized as a dedicated professional, creative, able to perform in pressure environments, adaptable, and committed to delivering outstandingresults. Looking forward to working with a Social Media Content Creator to maximize skills and fuel growth toward shared objectives.

Budtender & Creative Support

Nahual Cannabis

JUNE 2025 - NOW

Provided personalized customer service, guiding clients in product selection and delivering an engaging in-store experience.
Efficiently received, verified, and organized incoming shipments, maintaining accurate inventory records and ensuring product availability.
Assisted in creating and updating menus, signage, and printed materials, aligning designs with brand identity and enhancing store presentation